"President Zhang, the information you asked for!" Xiaoli greeted Zhang Yang quietly, knowing he had already started his livestream.
Zhang Yang nodded and said, "Is it in electronic format or printed out? Where is it?"
"It’s an Excel sheet in electronic format!"
"Send the file to my WeChat!"
"Okay!"
Soon, Zhang Yang’s phone received the spreadsheet file sent by an employee.
"Guys, I’ve got so urgent matters to attend to, give a mont, alright? I’ll take a tiny break for two minutes!" Zhang Yang said to his viewers while downloading and opening the spreadsheet file on his phone.
Just a glance at the pricing for the fishing rods in the spreadsheet, and Zhang Yang’s brow furrowed.
Because when they tead up with a factory to design the fishing rod blueprints, it involved several batches of test rods to asure the maximum fishing weight, overall stress arc, and even breakage, so Zhang Yang was very aware of the costs.
Luckily, Zhang Yang and his team adjusted the rod’s wholesale price last night, sacrificing most of the profit. If they had stuck to the initial pricing for recruiting dealers, it would have been disastrous!
Why say that? Take a 4.5-ter fishing rod as an example. The main carbon material is a blend of imported 40t mixed with 36t Toray carbon, and just the carbon material alone costs two hundred forty bucks without considering other production costs.
Adding labor, coating, painting, lettering, packaging, and defective goods losses—all the necessary production costs—a fishing rod eting Zhang Yang’s standards is nearly three hundred bucks in total cost.
The previous profit margin pricing was slightly high, with a wholesale price of around 450 bucks, guiding retail market price at 980, sales at no less than 10% discount, roughly equating to a minimum of nine hundred bucks.
However, on the other side, the sa model from Good Fishing Company is priced at only 400 bucks ex-factory!
A fifty bucks difference in wholesale price for a single fishing rod may not seem like much, but what about a whole set? An entire series?
For savvy fishing tackle store rchants, this is enough leverage to sway their final decision in signing a deal.
Though Zhang Yang was ntally prepared last night, seeing the purchase order’s price today still felt unfair, this setup and being sched against was like a fishbone stuck in his throat, extrely uncomfortable.
"Hello everyone, apologies for the delay, I’m back!" Zhang Yang took a deep breath, adjusted his mindset, and resud the livestream.
He had already made a decision during the brief pause: when he showcases his products towards the latter part of the livestream, Zhang Yang would find an appropriate mont to bring up this issue.
Since the other side is playing low tricks without any bottom line, Zhang Yang felt no obligation to keep it secret. Leveraging the influence of his livestream, he would publicize this matter—he doesn’t have to eat the at, but he won’t let the opposition even drink the soup either; fight to the bitter end.
With this thought, Zhang Yang continues to energetically introduce other products, from new flavoring agents to the upgraded yellow bait, until it was ti for the fishing rods.
Currently, the fishing gear market still considers pit fishing rods as non-mainstream. Even if there’s demand for hard rods, they’re mostly makeshift Combat Rods for southern tilapia fishing.
A company like Zhang Yang specialized in pit fishing rods, designing rods with 6h, 8h, and even 10h hardness for different densities, holds a virtually blank state in the market.
Fans have been eager to get their hands on the sa rods since Zhang Yang showcased them in his earlier livestreams catching carp. Now, the official version of the rods finally ets the viewers. Once they appeared in the livestream, public interest imdiately surged.
[Wow, the decoration on this rod is stunning, is it iridescent chaleon?]
[8h hardness, 4.5 ters, with front and rear plugs weighing only 130g? Oh my, my Guangwei all-purpose rod, 4.5 ters soft rod is 150g!]
[Just wondering, if I want to catch carp around two and a half kilos, what hardness rod do I need? When are they available? Count in for a set! This rod looks beautiful!]
[Brother from above, shouldn’t we ask about the price first? Brother Yang hasn’t announced the retail price yet, has he? Given how good this is, the price might be high, right? Reveal the price!]
[Reveal the price 1, if I can afford it, I’ll get a set!]
Seeing viewers shift their focus to pricing, Zhang Yang grinned confidently at the cara, saying, "Our Famous Fishing Tackle Company’s pit series rods are very affordable, with factory prices having minimal profit!
Even at the offline retail end, an 8h hardness 4.5-ter rod won’t exceed 650 yuan! Not looking to profit, just aiming to quickly dominate the pit rod market!
Currently, due to exhibition rush, only samples of the rods are out, while mass production is still underway with our collaborating factory,
If you have our local dealers, keep an eye on them, as everything going smoothly, the first batch should be shipped in about ten to fifteen days!"
In the eyes of many seasoned anglers and loyal stream followers, products from Famous Fishing Tackle Company, whether it’s the classic flavoring agents or the popular little yellow bait across the country, are top-notch trends in pit fishing.
Based on previous product pricing analysis, the 4.5-ter rod would roughly be priced at eight or nine hundred, or even nearing a thousand yuan, aligning with the brand’s grade.
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