So people might see Zhang Yang's 12% discount and scoff at it, thinking a re twelve bucks off a hundred isn't much of a deal.
But those who've actually run a business know that discounts eat into profits, and pure profits at that.
For brands with poor sales, it doesn't matter how much you discount; they weren't selling much to start with.
But for the Famous Fishing Tackle Company, it's a different story. Take the new Traditional Chinese Herbal Wine as an example. They don't even have enough from their distributors to et demand, and now they're offering a 12% discount. That's showing a lot of sincerity.
The only downside is that Zhang Yang's heartfelt promise isn't very friendly towards brick-and-mortar store distributors, since the pricing system needs to be maintained by both the company and the distributors.
However, when Zhang Yang made this spontaneous decision, he had thought it through to so extent. The Ten-Level Fan Club only has a little over a thousand mbers; it really doesn't affect the overall market situation.
[Brother Yang, you're aweso! Brother Yang, you're the best!]
[Hahaha, passing by as a Ten-Level old fan. Our 718 Squad is the best! Go, go, go!]
[Brother Yang, since you want to donate to schools, I'd like to chip in too! How about setting up an official voluntary donation channel?
Brother Yang has the capability to build the foundation and the main structure. We ordinary folks, with our limited inco, can at least contribute a brick or a tile!]
[Count in 1, I'll also donate two hundred! Skipping one restaurant won't kill anyone! Our fishing community should unite!]
[I'll donate too!]
[And !]
...
Just as the live room was calming down, a new wave of excitent surged as everyone enthusiastically expressed their willingness to donate.
This kind of enthusiasm, Zhang Yang certainly wouldn't reject. People who have the ans to fish usually aren't struggling financially; at the very least, they're wage earners. Since everyone is willing to show their support, Zhang Yang is happy to have his fishing buddies join in.
"Great! After the live stream ends, I'll apply for an official donation channel and specific donation projects. Let's set up an elentary school for fishern together!"
[Let's do it!]
[Let's do it!]
[Let's do it!]
...
The barrage of ssages and virtual gifts once again caused the live stream to lag.
People in the live room went crazy!
The entire press conference lasted two hours, and Zhang Yang, after going off-air, found it hard to co down from the post-broadcast high.
At this point, Old Zhao quietly walked up behind Zhang Yang and patted him on the shoulder.
"Hey, what are you thinking about, leader of the 718?" Old Zhao teased with a relaxed tone.
"Phew... Brother Zhao! All those reporters and such are sorted, right?" Zhang Yang turned to glance at Old Zhao and asked casually.
"All sorted, five hundred for travel expenses for each, plus a specialty from W City! Everything's clearly arranged for everyone!
You, sneaky guy, were holding back a big move!"
"The live stream got to that point, and I spontaneously decided without discussing the discount with you first! It's my bad!"
Zhang Yang scratched his head, admitting his mistake before Old Zhao could address the specifics.
Old Zhao knew about the plan to donate the gift money to the school, but the decision to offer an 88% discount to the Ten-Level Fan Club was a spur-of-the-mont call.
"What are you thinking? Is this little thing worth an apology? It's only 1,051 people in total. How much could they buy in a year? The distributors can understand; it's not an issue!" Old Zhao said insightfully.
"Hehehe! Brother Zhao, you're mighty!" Zhang Yang grinned, his expression relaxing.
Zhang Yang is soone who follows rules in whatever he does, and his dealings with his partner Old Zhao are no exception.
If he makes a mistake, he admits it, never dodging responsibility in such matters. His attitude is flawless.
"Now that the press conference is all done, what's the next step?" Old Zhao asked.
"Next step? We do whatever needs to be done. I'll personally manage the school donation and coordinate with the local governnt. The money won't pass through any agencies or bureaucracies, ensuring it's used solely for that purpose!"
Zhang Yang shared his already planned idea.
"I'm talking about the situation with Ma Yafei! This feud is thoroughly cented now!"
"I wasn't planning to let him off easy anyway! If the grudge is settled, it's settled! He's provoked ti and again, is there an issue with dealing with him?
Don't beat around the bush, just tell if you have concerns!" Zhang Yang continued to ask.
"In my opinion, cut the grass at the root. What we've done isn't enough—we should add more fuel to the fire!" Old Zhao said while taking a deep drag from his cigarette.
"Hmm? Directly find a way to have him banned?" Zhang Yang suggested.
Old Zhao nodded: "Exactly! Go all the way! Anyway, public resentnt is imnse; the fact that he was selling fake dicine is the truth!
Get Liu Xingyun to work his magic and have him banned on KuaiShou, making him completely vanish from the platform!"
When it cos to execution, Old Zhao is even sharper than Zhang Yang. At most, Zhang Yang thought of tarnishing his reputation and dismantling the little yellow car business.
But Old Zhao was even more ruthless, planning to have the guy's account banned entirely.
"Let's do as you say! I'll contact Liu Xingyun to handle this now!"
...
anwhile, Ma Yafei had just woken up mid-morning after sleeping in. Lately, busy with livestreaming to make money, his schedule had flipped completely.
In the past, he had to get up early to go out for filming and fishing, starting at four or five in the morning. But lately, he'd been staying up until the early hours of one or two, unable to get up in the morning, sleeping through till late morning, with his biological clock entirely reversed.
He washed his face and, out of habit, glanced at his phone.
What he saw left him stunned.
Wow, over a hundred missed calls, and the sa on WeChat. Even the internal team chat was in complete chaos.
Ma Yafei found a call from his young apprentice and dialed it: "What's wrong, Little Bao?"
"Master, sothing terrible has happened, sothing terrible! Finally got through to you!"
"Straighten your tongue and speak clearly. You're the one with bad things happening; I'm fine! Are you cursing ?"
Hearing this bad news put Ma Yafei in a foul mood.
"I'm not cursing you. Zhang Yang went live and dedicated a whole session to you! Even called in dozens of reporters! He also revealed our video of making Musk Wine.
Now, Little Yellow Car's backend has gone completely crazy—tons of people are complaining, leaving bad reviews, and asking for refunds. The platform even called about it, asking about Little Yellow Car! I've called you so many tis but couldn't reach you!"
The apprentice hurriedly summarized the whole incident.
"What? How could Zhang Yang have gotten our production footage? How would the OEM boss hand it over to him?"
"Don't know, but it's genuine. Our dicine, our packaging, our trademarks! It's ours. I know them, can't be wrong!
The platform's business operations manager wants you to contact him once we're in touch! This is a bit tricky!"
"Okay, I got it! Don't panic. I'll handle it!"
...
anwhile, Zhang Yang's call went through to Liu Xingyun's phone.
Old Liu had a special setting for Zhang Yang's number, so it could get through 24 hours a day, with a unique ringtone.
So when he heard the ringtone, Liu Xingyun knew it was a call from Zhang Yang.
"Hello, Brother Zhang Yang, any instructions?"
"Brother Liu, I've caused trouble again!" Zhang Yang played coy with his opening line.
"Trouble? What have you done now?" Liu Xingyun frowned, sensing sothing was off.
"Ma Yafei mobilized a group of online trolls to spread malicious rumors about . In a fit of anger, I gathered evidence against him and staged a whole live show!
Now it's gotten a bit sticky, and I don't know how to wrap it up, so I'm shalessly coming to bother Brother Liu!"
"What's going on? Be more specific..."
"Here's the deal..."
Zhang Yang recounted the whole story from beginning to end, specifically emphasizing the dia aspect of the press conference.
However, in Zhang Yang's version, the sequence of events was rearranged. The dia reporters were supposedly there for the donation, not the dedicated session! Just happened to coincide!
"So, you're saying this event has not only made a huge impact on the platform but also stirred up the traditional dia?"
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