It’s just past 7:30,
at Sichun Dairy Company Headquarters.
Market Manager Wen Jiarui, just like the past few days, arrived early at the office.
No doubt about it.
In recent days, Sichun Dairy participated in the first wave of the year-end promotion on Taobao, offering a 50 yuan discount for every 300 yuan spent, lasting three days.
Additionally, on the night of the promotion, Sichun’s Taobao livestream also gave out 10 yuan coupons to new and returning custors.
After the three-day promotion ends, Taobao will release a sales ranking by category. Competitors in the sa industry will certainly compare and analyze these rankings to identify their own shortcomings.
Of course.
During big promotions, employees are busiest, and so is he as the manager. Starting from the fourth, subordinates have been reporting the previous day’s promotional data to him.
What can I say!
Compared to last year’s data from the sa period, this year’s results are absolutely outstanding!
Just by looking at the daily sales backend, it’s getting crazier by the day!
The transaction volu is beyond imagination!
Although he had been ntally prepared, guessing that this promotion would yield good results, at least the first wave of this year-end promotion would be pretty good.
But before the official comparative data ca out, he still felt a bit uncertain, though he was still very much looking forward to it.
Who knows!
He couldn’t even imagine where Sichun Dairy’s sales numbers would soar to after this year-end promotion.
How will it rank?
Thus, the morning office hours beca quite torturous.
He couldn’t focus on work at all.
He glanced at the ti now and then, hoping ten o’clock would co quickly.
Finally, when ten o’clock arrived, he promptly opened his computer to check Taobao’s officially released data.
Little did he know...
Seeing it, he was utterly stunned.
At one point, he thought he was seeing things!
Among all dairy vendors, during the first wave, Sichun Dairy ranked first!
No wonder he was so dazed this ti, as this kind of situation, even in past dreams, wasn’t sothing he’d dare to imagine,
but Sichun achieved it this ti!
"Knock knock knock~"
Before he could react, there was a sudden knock on the office door.
Pulling his thoughts back, he responded, "Co in..."
The person, eager at heart, didn’t even bother with the polite three knocks. Upon hearing a response from the office, they impatiently opened the door, walking in with an excited expression, "Manager Wen, great news, really great news!"
"Our year-end promotion sales ranked first!"
This really is a fantastic piece of news!
You must know, among the dairy vendors participating in this year-end promotion, there are many dostic and international brands with high national recognition.
So have even led the market nationwide for over twenty years, real industry giants!
In the past, Sichun Dairy couldn’t compare and didn’t dare to!
But this ti, unexpectedly, they managed to surpass other renowned dairy brands in one fell swoop, both dostic and international.
"Great, great, hahaha~"
Wen Jiarui laughed heartily, unable to contain his joy. He happily patted the table a few tis, confidently saying, "This collaboration with Delicious Restaurant was definitely the right choice! Looks like Old Jiang made a visionary decision!"
anwhile, many people were also paying attention to this official release of the year-end promotion sales rankings.
Mainly because, a few days ago, Sichun Dairy suddenly collaborated with a moderately renowned small eatery in Wenling City, leaving many people puzzled!
Everyone was curious!
Coupled with a sudden like from a social dia star, the marketing turned into a great success, making everyone even more eager to see the results.
So now.
Upon learning of these delightful results, the initially skeptical managers of Sichun Dairy’s other departnts were also overjoyed after their shock.
They all promptly congratulated Wen Jiarui warmly.
As for the employees, they were genuinely happy!
After all, if the company is doing well, their jobs can be sustained long-term, and the benefits will improve as well.
As for Sichun Dairy’s competitors, upon seeing these results, were naturally shocked and puzzled.
They quietly investigated and found that Sichun Dairy and Liu Feifei, the social dia star, had no business collaboration.
That like was probably just a coincidence.
Regarding Delicious Restaurant, besides many internet users praising their delicious food and handso owner, they couldn’t figure out what was special about it.
However, the restaurant owner seed to have a good relationship with Min’an Group’s chairman, Li Yuanfu.
But judging from various investigations, they seed to just have a typical relationship between a restaurant owner and a diner.
No deeper connection!
And Liu Feifei rely had business with Min’an Group, not with the restaurant owner; it seed to simply be a case of a diner liking the restaurant’s food.
Probably, as gossip online suggested, they were all just fond of Delicious Restaurant’s food. So upon learning that the restaurant used Sichun pure milk as a key ingredient in their drinks, they gave it a like, which was spotted by sharp-eyed netizens.
Thus it made the hot search, garnering wider attention, bringing Sichun Dairy into the lilight as well.
At the ti, they were envious.
Now seeing Sichun Dairy reaping benefits, with sales skyrocketing like a rocket.
Even knocking down these well-known dairy brands.
Skyrocketing to beco number one in this year-end promotion.
They envied, but also couldn’t help contemplating privately.
You know what.
Should we emulate Sichun Dairy’s marketing strategy and cooperate with Delicious Restaurant too?
But this needs careful consideration.
Of course.
So daring small companies entertained the sa idea.
They also thought about discussing cooperation with Delicious Restaurant’s owner.
After all, the costs for such collaboration might just be two or three ten thousand at most.
One by one, they all sprung into action.
They called Huang Tao.
The result...
Huang Tao rejected each one.
First, he chose ingredients based on quality, not endorsents.
The main thing must not be ssed with.
Secondly, the deanor of those reaching out for collaboration was sowhat arrogant, their tone made him uncomfortable.
No need to engage at all!
"Sigh~"
After hanging up the phone, Huang Tao sighed and shook his head, returning to the kitchen.
The three assistant chefs, busy preparing ingredients for lunch, approached him with concern.
In unison, they asked, "Boss, what’s wrong? Why the sudden sighing?"
"Sotis being too talented and handso isn’t good either, in just ten minutes I received several calls for collaborations and endorsents."
With a heavy heart, Huang Tao said, "Sigh, dealing with these people is exhausting!"
The three assistant chefs, worried their boss had sothing serious going on: "..."
They were worried for nothing!
Boss, are you just showing off to us?
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