The celebratory parade continued for a long ti, eventually converging on Magnolia's central plaza.
Fairy Tail's stage float ca to a stop at the very center of the square.
Such a grand event naturally culminated in a group activity.
This ti, however, it wasn't just a Fairy Tail group exercise, but rather an invitation for all residents and tourists participating in the Harvest Festival Celebration to join in.
For the past few years, the Harvest Festival Celebration had typically concluded in this manner.
The audience mbers readily cooperated, following instructions with ease, most of them clearly familiar with the routine.
After all, the Harvest Festival Celebration attracted not only ordinary tourists but also nurous journalists.
Such a high-profile event naturally warranted extensive dia coverage.
Therefore, even tourists who had never attended the Harvest Festival Celebration before, or those visiting Magnolia for the first ti, could easily grasp the general flow of events, avoiding any confusion or uncertainty.
Of course, even those completely unfamiliar with the proceedings could simply follow the crowd.
The enthusiastic participants would eagerly explain what to do.
The residents of Magnolia were as warm and welcoming as ever.
Thanks to Fairy Tail's presence, the city maintained excellent public order.
Tourists flocked to Magnolia, bringing substantial economic benefits while their potential to disrupt the peace was kept firmly in check.
Naturally, the locals harbored little hostility toward these visitors—after all, they were the city's bread and butter!
While not every Magnolia resident directly profited from tourism, the city's overall economy undeniably thrived on the industry's prosperity.
City officials were also present in the square, organizing the crowd and ensuring orderly movent to prevent stampedes or similar accidents.
On the elaborately decorated stage float, Marco made his grand entrance, lyre in hand and dressed like a prince in his stage costu.
Marco's appearance ignited a wave of cheers from the crowd.
His popularity was undeniable—"Ishgar's Biggest Star" lived up to its na, with fans spanning every demographic.
He had even made a cao in a recent film, centing his status as the most famous Mage of the era.
Of course, this excluded legendary figures from centuries past, like the "Zeref," whose fa far surpassed Marco's and remained well-known among older generations.
In the modern era, no Mage is more renowned than Marco.
After Marco took the stage, his fellow musicians gradually joined him, each dressed in their finest attire.
Even if nothing else, the sight of this group of handso n and beautiful won was a feast for the eyes.
When it ca to visual appeal, Fairy Tail had always been in a league of its own.
The Guild boasted no mbers as strikingly unique as One Night.
After many days apart, Fairy Tail's own band finally reunited for a performance.
It had to be said, this was a sight reliably seen only during the Harvest Festival Celebration.
While performing gigs could earn them extra money, Mirajane and Marco, the two lead singers, rarely took on such engagents.
As the band was their support group, they couldn't perform without them.
Thus, performing remained an occasional hobby.
Earning a little extra was welco, but even without financial gain, the mbers enjoyed the chance to travel and have fun together.
Their true livelihood still ca from their primary profession as Mages.
As the lead singer, Mirajane should have been the last to take the stage, according to convention.
However, this was the Harvest Festival Celebration, and Mirajane was joined by nurous Fairy Tail mbers.
They gathered around Makarov, accompanying Mirajane for this special performance.
"Everyone, let's sing together!"
Mirajane, dressed as elegantly as an elf, grabbed the microphone and shouted loudly.
As her voice rang out, the music began.
"Masayu Chasing!"
Mirajane announced the song title, and the crowd erupted in cheers.
As the signature song of Fairy Tail, its popularity was widespread.
Fans of Marco, fans of Mirajane, and fans of Fairy Tail alike knew the song by heart. Even those who weren't fans could likely hum a few lines.
After all, the song had been released several years ago and remained strongly associated with Marco, Mirajane, and Fairy Tail.
Its popularity showed no signs of waning, and it was destined to beco a defining mory for an entire generation.
As long as Fairy Tail endured, this song would likely continue to resonate with the Guild for years to co.
"Hoo-wah-oh~ Yeah~..."
As the intro began, Mirajane started humming softly, her voice as ethereal as a celestial lody.
Her innate vocal talent was truly extraordinary, worthy of the praise even from Lyra, the Celestial Spirit of Lyra, who had marveled at her heavenly voice.
Mirajane had only started the song, but it quickly transford into a grand chorus as everyone joined in.
"Masayu, chasing, chasing, Seize the mont, chasing, chasing, ~"
The entire town of Magnolia resonated like a giant loudspeaker, its voice echoing across the land, a sound that belonged to Fairy Tail.
Bravely chase your dreams, ignite the flas in your heart, beco your true self, beco the strongest version of yourself in history!
The Harvest Festival Celebration reached its climax.
The song's infectious energy and fiery passion swept through the crowd, making them feel like Mages climbing the peaks of life, like mbers of Fairy Tail themselves.
This impact would endure, leaving a deep impression in their mories, one they wouldn't soon forget.
And through them, it would spread to those around them, shaping their lives for years to co.
They would beco "Fairy Tail's" "living water," helping to promote "Fairy Tail" and "Magnolia" as if they were truly part of "Fairy Tail," as if they genuinely shared in its glory.
This was cultural influence.
Marco had been working on this for years.
The previous three Guild Masters had laid a solid foundation for "Fairy Tail," and upon that foundation, he would build a towering skyscraper!
This skyscraper consisted of various developnts: rchandise, figurines, photo magazines, biographies, novels, films, and television series.
Marco had expanded the "Fairy Tail" IP in every direction, transforming it into a culture, a trend, and a phenonon.
"Fairy Tail's" reputation had exploded far beyond that of a re Mage Guild.
As a result, "Fairy Tail" now had no shortage of funds.
Even without the constant financial support from the Heartfilia Conglorate's railway business, "Fairy Tail" had developed a formidable self-sustaining profitability.
And this was before even considering its core business operations—the power of IP developnt was truly terrifying.
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