For example, back in 2017.
Taobao had a textbook-level operation.
At that ti, Lu Han and Guan Xiaotong abruptly announced their relationship, which even caused Weibo's servers to crash, comparable to the later imprisonnt of Fan Fan.
And that night.
Another hot topic appeared on Weibo.
It was said that if you typed the protagonist's na in the Taobao search bar, a stream of green bullet comnts would fly across.
The content was sothing like 'Of course forgive him,' allegedly orchestrated by a female programr.
The topic got over 230 million reads in 24 hours, prompting even users who weren't interested in the entertainnt circle to try searching.
After all, gossip is human nature.
And the Taobao search bar is secondary page interface, aning that both entering and exiting must go through the product overview page.
As a result.
So people ended up looking at products after gossiping, even placing orders.
The final situation was that this "bug" lasted for six hours, and even Wu Hanqing couldn't do anything about it, which was terrifying.
So joked on the internet that this female programr should have hacked the Eagle website instead.
And in terms of data.
Taobao's daily active users increased by a full 142% during the sa period, the transaction amount wasn't released, but it certainly rose significantly.
So after tasting the benefits, whenever there's so gossip event, you can almost always see so platforms capitalizing on the topic in the trending searches.
To put it nicely, it's called marketing, called operations.
To say it bluntly, it's entertainnt to death.
However, right now Xu Yun couldn't do anything about it, so he temporarily set it aside and continued to ask:
"So what about the product launch date? Have you agreed on it?"
Tang Li nodded and flipped the report to the last page:
"Manager Gu and Manager Zheng have jointly chosen seven days later... that is, the early morning of the third of next month as the product launch day."
"That day is a Saturday, which sees a social software traffic low and an e-comrce platform traffic high."
"If you have no objections, you can just sign the docunt, and it's finalized."
"Seven days later... Saturday..."
Xu Yun repeated this timing, picking up a ballpoint pen and spinning it smoothly in his hand.
In reality, many people might have the misconception that weekend entertainnt platform traffic is higher than weekdays.
But that's actually incorrect.
During weekend periods.
Most people choose to sleep in during the day and go out with friends at night or browse online shopping platforms to make purchases.
So weekend traffic is low on platforms like Weibo, Douyin, or online novel platforms.
Xu Yun initially discovered this situation by sheer chance:
In his previous life as an online writer, royalties were a very important source of inco for him.
And the most direct factors affecting royalties are 24-hour tracking and daily new additions.
He often noticed a problem while writing novels then:
His subscription numbers would drop suddenly and inexplicably every weekend.
Then they would gradually recover starting Monday, drop again by next Friday.....
This cycle repeated, like the rise and fall of tides.
Sotis 24-hour tracking on a Wednesday might be 3500, while the weekend could drop directly to about 2000...
Back then, he thought it was a problem with his storytelling, beca anxiously sleepless, and almost thought his book was failing.
But after asking other authors, he learned that such fluctuations were actually normal.
Later, there was another related hot topic on Weibo, and he finally understood that platform traffic highs and lows are indeed closely related to the days of the week.
Therefore, for an online shopping platform.
Saturday is indeed a pretty good choice.
But the problem is...
"Assistant Tang, to prepare for this online sale, how much stock should we prepare?"
Tang Li had obviously already considered—or rather understood—Gu Qunqing's thoughts before coming, and responded:
"There is a disagreent between Secretary Zheng and Manager Gu on this matter, and neither can convince the other."
"Secretary Zheng believes that production should be controlled and observed first, whereas Manager Gu believes they can work overti and produce as much as possible before launch."
Xu Yun lifted his eyelids to look at her, asking:
"What are the reasons?"
Tang Li pulled out another report, showing so colorful product page screenshots:
"This is the monthly sales volu of products captured from Taobao Bayer's official flagship store, with Bayx averaging about 120,000 pieces per month."
"It's important to know that other agents are simultaneously selling Bayx on Taobao, with total platform monthly sales averaging about 350,000 pieces."
"Jingdong's numbers are slightly higher, as pharmaceutical products are generally more popular on the platform, with around 450,000 pieces per month."
"Additionally, Manager Gu used data from several live streaming platforms and reached out to professional teams to create an audience model."
"At that ti, the total online audience for our disinfection live broadcast was 43.96 million. By excluding underage users, treating every four college IPs as one person, temporarily excluding IP addresses north of latitude 39 degrees, and using an algorithmic assessnt, the final calculated number of users likely to buy our product is about 600,000."
"Wait a minute."
Xu Yun extended his hand to interrupt her, asking:
"Why treat every four college IPs as one person? What does excluding IP addresses north of latitude 39 degrees an?"
Tang Li smiled slightly; she had wondered about this before too, and explained:
"Dr. Xu, as the organizer and participant in the live broadcast, you should know that the figure of 43.96 million is a peak, or rather an instantaneous value."
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