Reborn in the Golden Age of Gaming: I Became the Prince of Sega Chapter 26 26 - North American Storm

"Excellent."

David Rosen looked up at his subordinate.

"Contact our friendly dia outlets."

"It's ti to wake up consurs and investors."

He paused, his tone laced with mockery.

"Rember the 'Atari graveyard' in Alamogordo, New xico?"

His subordinate caught on imdiately.

"You an…"

"Drop a hint."

David Rosen's smile deepened.

"Say history has a way of repeating itself."

"Warn them to be cautious—such evasive marketing, what's it hiding? Don't let another E.T. fiasco play out."

He didn't need direct attacks, just a nudge to stir the fear lurking in consurs' and investors' minds.

Atari's corpse was still warm—a potent weapon.

Over the next few days, the dia air grew thick with tension.

While most articles questioning the NES's true nature were bought off, sporadic doubts persisted, popping up relentlessly.

Sega's tily "Atari graveyard" narrative was like pouring cold water into boiling oil, igniting public outcry.

"Nintendo NES: Innovation or the Next Atari?"

"Beware! The Ghost of a Ga Console in a Gray Box!"

"Alamogordo's Warning: Do We Need Another Console?"

Blazing headlines flooded newspapers and TV screens.

Nintendo of Arica's phones rang nonstop, and Minoru Arakawa felt unprecedented pressure. Though paying off dia worked to an extent, so slipped through. The "Atari graveyard" reminder fueled public backlash, threatening to topple their carefully built defenses.

"We have to do sothing," Arakawa thought, the situation grim. His fingers tapped the desk, thoughts surging like a tide. Finally, he decided. "Schedule a press conference. I'll handle it myself."

Arakawa swiftly rallied his team, finalizing details for the press conference. Hours later, facing flashing caras and reporters' microphones, he adjusted his tie, striving to appear composed.

"Ladies and gentlen, thank you for coming," he said, voice strong, aiming to command the room. Reporters raised mics, eager to fire questions. Arakawa smiled faintly, steeling himself for the challenge.

"Mr. Arakawa, how do you address dia doubts about the NES?" a reporter asked, eyes sharp. Arakawa took a deep breath, his tone firm. "Our goal has always been to make the NES a model for family entertainnt."

"But so call it deceptive marketing. Your response?" another pressed, unrelenting. Arakawa's brow twitched, but he quickly regained composure. "We've hidden nothing. The NES is a new entertainnt system designed to bring joy to families."

"Are you worried negative publicity will hurt sales?" Questions flooded in, sweat beading on Arakawa's forehead, but he forced calm. "I trust consurs will judge with their own eyes. Our product speaks for itself."

Then, a reporter interjected, "Is the 'Atari graveyard' comparison overblown?" Arakawa gave a slight smile, a hint of humor in his eyes. "It's exaggerated, but I hope people see the NES's true value, not past shadows."

As the exchange deepened, the mood eased, and Arakawa's confidence grew. Questions turned rational, so reporters even showing interest in the NES. Arakawa inwardly sighed in relief—his efforts weren't wasted.

"Thank you for your questions. We'll keep working to make the NES the top choice for family entertainnt," he concluded, a faint smile on his face, a weight lifting from his chest. Perhaps this press conference could spark a turnaround.

"I know there's been discussion about our Nintendo Entertainnt System, even so… misunderstandings."

"I want to stress that the NES is more than a ga console."

"It's a groundbreaking family entertainnt hub, delivering unmatched interactive experiences."

"We have top-quality ga software, crafted by the world's best developers, far beyond the shoddy products of the Atari era."

He tried steering focus to the product, emphasizing its innovation and quality.

But reporters, in an era of Japanese goods flooding Arica, weren't kind to a Japanese executive. Their tolerance was dollar-driven, and their questions stayed sharp.

"Mr. Arakawa, if it's not a console, why is the launch lineup all gas?"

"How can you ensure the NES won't end up like Atari, abandoned by the market?"

"Have distributors reached out to Nintendo?"

"Is 'entertainnt system' just a dodge to skirt consur aversion to consoles?"

Despite Arakawa's best efforts to showcase the NES's appeal and Nintendo's sincerity, doubt, once planted, was hard to uproot.

Many dia and consurs still saw Nintendo's explanations as insincere, a clever word ga.

At Nintendo's Kyoto headquarters, Hiroshi Yamauchi listened to Arakawa's dejected report and complaints about dia and competitors, his face impassive.

When Arakawa finished, Yamauchi spoke coldly.

"Enough."

Two simple words silenced Arakawa on the other end.

"dia noise is normal when soone's pulling strings."

Yamauchi's voice betrayed no emotion.

"Ignore Sega's petty moves."

"You think a few articles can stop Nintendo?"

His tone carried disdain.

"Promotional setbacks happen because they haven't experienced the NES's fun."

"Words are weak. Gas are our strongest weapon."

Yamauchi's clarity was razor-sharp.

"Stop wasting energy on dia."

"Organize offline NES demo events now."

"Let players and retailers touch, see, and play Super Mario Bros. themselves!"

"Let word-of-mouth speak."

"Let players' awe and joy drown out the doubts."

Yamauchi hung up, his gaze piercing.

A PR battlefield loss was a re ripple.

The real victory hinged on the product itself.

He believed that once players experienced the NES's charm, all negative publicity would crumble.

The North Arican storm was just beginning.