Xishi Company, a top ten snack giant in the country, made a decision on this day to suspend its endorsent contract plans with Hua Yiwu.
Originally, after half a year of investigation, Xishi had decided to sign Hua Yiwu as the full-line spokesperson for Xishi in the Huaxia District, and this decision was very mature, just short of the formal signing.
But recently, Hua Yiwu’s scandal was exposed. Although Hua Yiwu’s side had already done public relations, it seed things had cald down.
Nonetheless, being highly sensitive to the market, Xishi made the decision, after a eting discussion, to temporarily not continue the contract with Hua Yiwu and wait and see.
According to previous agreents, on this day, Xishi should have been working on endorsent warm-up efforts, but instead, they inford Hua Yiwu of this decision.
Hua Yiwu, upon learning of this decision, was so furious that he jumped up and imdiately called the brand departnt of Xishi Company himself to discuss this matter.
But Xishi company’s stance was very firm, "Mr. Hua Yiwu, according to our cooperation agreent, we have the right to suspend contracts with endorsers who may have negative impacts. We hope you understand and also hope you resolve your personal affairs quickly. Our headquarters will make another assessnt based on how the situation develops."
After Xishi Company’s cold response, they hung up on Hua Yiwu’s call.
They are the financial backers, they have the decision-making power, so Hua Yiwu was helpless.
The day before Xishi Company made this decision, Ms. Zhu updated her Weibo, stating that she found several females who had similar encounters, all of whom had their feelings played with by Hua Yiwu. Hua Yiwu did not just simply toy with their feelings, it involved drunken assault, deliberately getting them drunk, and later comforting them with promises.
Hua Yiwu was furious. He wanted to tear Ms. Zhu apart.
Soon after, Wei Jiansheng also learned of Xishi’s suspension of the contract and called Hua Yiwu over.
"What’s going on with you?" Wei Jiansheng said with a grim face.
Hua Yiwu hurriedly said, "Mr. Wei, I swear, that lowlife surnad Zhu is slandering , I have never done those things she said! Xishi’s decision this ti is wrong, very wrong. Mr. Wei, with your influence, you can definitely fix things with Xishi, please help ?"
Wei Jiansheng said, "Are you sure, you really didn’t do those things?"
Hua Yiwu said, "I admit I like to have fun, Mr. Wei, you know this well, I indeed keep changing female partners, but to do bad things, I wouldn’t dare, Mr. Wei, you must help ."
Wei Jiansheng frowned, "That Ms. Zhu is relentless, she’s here with ill intent. The thods we used before obviously didn’t make her stop!"
Previously, they would sar the woman, tarnish her reputation, and take the opportunity to clean up their own image. This trick had almost always worked. The opponent, a powerless woman, was no match for them.
But this ti it was different. This Ms. Zhu proved surprisingly formidable, even when Cherry Entertainnt’s PR counterattacked and countless netizens followed the trend to scold her, she still firmly insisted Hua Yiwu was guilty.
Hua Yiwu said, "This lowlife surnad Zhu, I guess she just wants money. Why don’t we try negotiating with her, see if we can pay her to shut up! I’m willing to pay for it myself, not the company’s money."
Wei Jiansheng revealed a sinister smile, "That’s a good idea, I’ll arrange for soone to do it. If she really wants money, then we can turn around and accuse her of extortion, let’s see if she can survive!"
Hua Yiwu was delighted, "Brilliant move, Mr. Wei!"
Wei Jiansheng said, "Alright, we’ll prepare for both scenarios. I’ll have soone negotiate with the one surnad Zhu, and you personally post on Weibo to prove your innocence! This needs to be resolved quickly since it’s already affecting your comrcial value."
Originally, they thought the issue had been resolved, that just like previous incidents, it had been suppressed by their public relations.
But this ti, Xishi Company actually suspended the contract. Only then did they realize the issue wasn’t so simple, it had already endangered Hua Yiwu’s comrcial value.
Hua Yiwu is a top star, the most profitable artist for their company, and if his comrcial value is reduced, it would be a huge loss for Cherry Entertainnt.
This matter made Wei Jiansheng feel it was necessary to personally intervene.
So, Wei Jiansheng called in the company’s PR manager, his trusty assistant, who could settle any problem the company faced before.
This ti, Wei Jiansheng also had this PR manager negotiate with Ms. Zhu, trying to steer Ms. Zhu into discussing money. As long as Ms. Zhu opened with a price, they could catch her by the handle and then accuse her of extortion.
At the sa ti, as per Wei Jiansheng’s instructions, Hua Yiwu updated his Weibo, claiming his innocence.
"I have remained silent because I believe justice will prevail, the innocent are innocent, but now the other side is becoming increasingly excessive, I have to step up to clarify, I have never done the things the other party claid, hope everyone can believe . If I were really this bad, I wouldn’t need others to accuse , I’d send myself to jail!"
As soon as this Weibo was posted, it imdiately topped the hot searches, causing widespread discussion, and Hua Yiwu’s fans took the opportunity to control public opinion.
The direction of public opinion suddenly turned into support for Hua Yiwu, everyone felt that since Hua Yiwu dared to co out and clarify in this way, it proved he was really innocent, otherwise, how could he dare to say this!
Thus, voices supporting Hua Yiwu appeared online, as if Hua Yiwu had already been exonerated.
One must say, this move by Wei Jiansheng was the right one.
But on the other hand, things didn’t go as smoothly for the PR manager, who tried to set traps for Ms. Zhu, but Ms. Zhu stated that she didn’t want money, she only wanted fairness.
"President Wei, this Ms. Zhu is determined to take down Young Master Hua, this is illogical, I have never seen soone who can’t be settled with money! If I’m not mistaken, this Ms. Zhu may have soone advising her!" the PR manager reported.
Wei Jiansheng asked, "Who?"
The PR manager said, "Through various channels, I have so information, but I’m not certain, I don’t know if I should say."
Wei Jiansheng said, "Speak!"
The PR manager said, "It might be Du Tao behind Ms. Zhu, after all, Tianxue Entertainnt is our biggest competitor. Of course, I have to continue investigating!"
Wei Jiansheng snorted heavily, "No need to investigate, it must be him. I knew this wasn’t simple! Behind Du Tao is Lin Fan, it all makes sense now!"
Thinking of Lin Fan, Wei Jiansheng was fully convinced it was Du Tao helping Ms. Zhu.
"Because of Ning Xiaoyue’s matter, that Lin Fan brat wants to ss with Xiaohua, there’s no doubt about it!" Wei Jiansheng said angrily, "That Lin Fan brat is really despicable. Since that’s the case, don’t bla for being ruthless. Dig up dirt on Ning Xiaoyue for , this ti I’m going to ruin Ning Xiaoyue completely and use her to shield Xiaohua!"
User Comments
0 comments from readers