Chapter 235: Chapter 0220: The Bossy Female Manager
Friday, the day before the conference.
The entrance of the Tri-Bo Hotel has brandished a banner and a huge poster – the Asian Orthopedic Trauma Summit.
The background picture of the poster is from the five-section replantation surgery perford by Yang Ping: under a microscope, a pair of hands are performing a vascular anastomosis.
The electronic version of the invitation also uses this surgery picture as the background; on the enormous electronic screen in the hotel lobby, this surgery is also being played.
Other surgeries being introduced include the rescue of a patient with tree imrsion injuries in Shipo, Tan Boyun’s robot surgery, and Tian Yuan’s application of 3D printing surgery.
The receptionists at the gate area of the hotel are carefully selected. They are not hotel employees, but graduate students, standardized training students, and interns selected from hospitals.
Not only do they possess good physical conditions, but they are also fluent in English conversation. Before the conference, an etiquette teacher was specially invited to train them.
“Welco!”
The pair of doorn at the hotel entrance are also replaced by hospital employees. When they see Chinese doctors, they use Chinese; when they see foreign doctors, they use English, switching seamlessly.
Beginning at nine o’clock in the morning, doctors are checking into the hotel with their luggage.
From the Hong Kong, Macao, and Taiwan regions, the Queen Mary Hospital in Hong Kong, Prince of Wales Hospital, Kiang Wu Hospital in Macao, and National Taiwan University Hospital are all on the invitation list.
For the foreign delegates from Japan, South Korea, Israel, and India, their representatives will be arriving in the afternoon and evening.
The first foreign guest to check into the hotel is Dr. Lin Mingyuan from the National Central Hospital of Singapore, who has been picked up by the first business car to the hotel.
Dr. Lin has a good personal relationship with Director Han. Director Tian picked him up from the airport, and Director Han was waiting for him at the hotel entrance. They shook hands warmly.
“Professor Han, it’s been many years, but you still look so young!” Dr. Lin’s Chinese is very fluent.
“Not at all, not at all! Professor Lin, you haven’t changed a bit from years ago. Go rest first, and we can catch up tonight.” Director Han saw him off to the elevator.
In recent years, international dical academic exchanges have been frequent. Our country’s large hospitals have already organized international academic conferences with ease.
In the past, in G City, the only hospitals that could organize such lively conferences were probably Fuer One and Fuer Two. Other hospitals did not have enough influence to even invite so international friends, let alone having them all show up.
But now, Tri-Bo was able to do this, which indicates that Director Han does maintain so personal relationships with his colleagues overseas. Tri-Bo’s conference was also able to present so valuable offerings.
A rectangular long table was placed in the hotel lobby with all the tablecloth touching the ground. The registration staff were lined up, and most were graduate students.
It’s always like this in large hospitals. The front-line staff for academic conferences are mostly graduate students. Of course, a few representatives are sent from the dical Association, but their main task is to do so of the high-end work, like collecting conference fees.
When hosting an academic conference, the hospital is just a host, while the main organizers are the various dical associations. Once you understand that the host does the work and the organizer oversees it, it becos crystal clear.
The crowd was growing. Apart from the foreign delegates attending the conference, the rest were all from our country. These doctors are regular attendees of academic conferences and are very familiar with the process: sign in, pay the fee, get room cards, gifts, and materials.
The materials usually include a delegate badge, al coupons, conference schedule, paper collection, pen, textbook, etc. Breakfast and lunch are buffet-style, and dinner is a banquet with a program performance.
Starting from the lobby, almost every visible place has turned into an advertising space for dical instrunt rchants. Not to ntion the hotel lobby, even the elevator entrance, the restaurant, and the corridor have beco advertising spaces.
So poorer exhibitors would be quite happy to buy an advertising space in the restroom, but Tri-Bo seems to have not made restroom advertising space available.
There was no other way. Hospitals do not have the money to do these things, and the higher authorities did not allocate funds. So, what should they do? Running a conference costs real money. It could only rely on attracting sponsors to invest by providing advertising space for the conference to be held.
Tri-Bo was doing pretty well in this regard. So conferences have fully exploited advertising spaces. So “warm tips” are also fully utilized. Naming right of the conference tea break is also an advertising space, as are the na tags, notebooks, pens, docunt bags, mineral water, reception buses, and even advertising spaces in the conference room restrooms.
In order to promote Tri-Bo, Dean Xia and Director Han reserved these spaces for their own hospital, printing introductions of their hospital and orthopedics departnt on them.
It’s a win-win situation. Hospital doctors get the opportunity for exchange, and sponsors can tily promote their new products and new technologies to doctors.
The corridors around the conference room are full of booths, and even the space around the elevator is utilized. They all have company labels. You can see Johnson & Johnson, Jiemai Bond Beauty, Stryker, Weigao —
Next to the main conference room, there was a satellite conference room with exhibition stands. The corridor connecting these rooms was also lined with stands. The corridors bent and wound between them, filled with exhibition stands.
In a corner of the corridor, a female manager in her thirties was standing. Her lady’s suit accentuated her figure especially her chest, which made n involuntarily take second glances.
With her authoritative aura, it was clear she ca from a renowned international company. She was on the phone: “Could you please check if there are any spots available for additional stands? We need to add one more.”
The response was quite straightforward: “You’re asking for a stand now? They’ve all been taken, not even the spots near the elevator are available.”
The efficient female manager ended the call and scolded her subordinates: “What is this about? Didn’t I ask you to secure all the spots facing the main entrance of the conference room? How did we miss one? Which company took the spot next to us?”
“Ruixing!” One of her subordinates replied reluctantly.
The manager thought for a mont: “Ruixing? That’s impossible! They don’t have the funds for such a pri location. We are the platinum partners. What are they? There must be so mistake. You go and claim the spot, remove their tag, don’t let them set up a stand. I’ll go and secure the location.”
She was determined, there was no room for discussion.
“Is this appropriate, ma’am?” A subordinate asked cautiously.
The manager was domineering: “What’s inappropriate about it? They think Ruixing can keep this spot? You go and claim it, I’ll handle this.”
This pri location was right opposite the exit of the conference room. They had intended to secure all four spots, but only got three. With the conference starting tomorrow and one spot still not secured, where would they place all their equipnt?
This assertive woman was the celebrated Vice President of Sales for Johnson & Johnson in the South China region. J&J is the world leader in orthopedic implants, and its product line spans the whole spectrum of spinal, joint, trauma, and sports dicine categories.
After acquiring the formidable AO Synthes for $21.3 billion, J&J took control of a major share of the world orthopedic trauma device market. Their spinal device market also doubled, crowning them as the undisputed market leader.
“You guard that spot, I’ll go and find soone, we must secure this stand.”
What a joke! All these spots were supposed to be theirs. How could one be taken away, especially by a small company like Ruixing with its limited share in the sports dicine market?
She, a representative of the world’s number one, had to sit next to an unknown newcor like Ruixing? What a joke!
Walking briskly in high heels, the female manager moved with the grace of the wind, her phone never leaving her hand.
She spoke at a moderate pace, her words clear, her logic sound and her voice extrely alluring, reminiscent of a female radio host.
“Director Yan, it’s Xiao Gan here. I’m sorry to bother you again! There’s a new stand from Ruixing next to mine, and I don’t have enough space. Could you give their spot as well? Thank you, I appreciate it.”
“President Gan, what’s going on?” her assistant was nervously trailing behind her. The assistant’s ability to walk in high heels was clearly lacking, and nearly twisted her ankle.
“Director Yan says there’s no Ruixing next to us, he’s going to look into it. On our left is Jiemai, on our right is Stryker, so it’s weird. Out of those four stands we wanted, we are only missing one, and it’s Ruixing’s spot.”
The manager’s phone rang again: “There’s no Ruixing next to you, okay?”
“Alright, I see. Thank you, Director Yan.”
“What happened?”
Gan contemplated the situation, was Ruixing a connection of the hospital? That couldn’t be right.
Or did Ruixing take advantage of the chaos and squeeze themselves in the corner? That seed plausible.
A subordinate ran over, panting: “President Gan, that ‘Ruixing’ has started setting up their stand.”
“So early? The conference starts tomorrow, why are they setting up today?” the manager muttered.
“A young woman is setting it up!” the subordinate reported.
“How did you let her set up? Didn’t I ask you to keep that spot?” Gan was displeased.
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