“—Hey!!! Give the address!”
“Mm... the address?”
And what arrived two days later was a box of treatnt with Yeoreum’s photo on it.
[Superstar Han Yeoreum (๑ㅎOㅎ๑) First Comrcial!]
The purple box wasn’t only sent to Myeong Jeha.
“...Seriously.”
“Junseo-ya. Where should I put these? Should I leave just a few like usual—”
“No, I don’t want that. I’m taking all of them. I’m not doing that leave-a-few thing. Don’t give them to anyone else. I’m going to count them. They’re all mine.”
Joo Junseo received it,
“Kya~~~ Han Yeoreum~~~ this ca out so good!”
So Dami received it.
“It’s worse than what I took. The photo. Of course this isn’t bad either. Mm-hmm. It has a vibe. But I’m a genius so I can take sothing way better.”
Dok Gomin also received the sa box. Director Jjang and the writer received the sa box.
“Director-nim~! Where should I put this?”
“Sweetie, bring a few of them first?”
Of course, it was also sent to Dok Gogyeol. Dok Gogyeol raised her phone and took a picture of the treatnt.
Cha-click-!
The shutter sounded a few tis. Dok Gogyeol tagged the product brand and uploaded it on her SNS story.
Youstastory
Using this a lot these days :)
Dok Gogyeol had over 100,000 followers. The views climbed rapidly.
“Director-nim. Did you receive ad money for that?”
“Ad money? I didn’t.”
“But you’re just... advertising it for free?”
It was truly unbelievable. Money-obsessed Dok Gogyeol was behaving strangely. She spoke as if it were obvious.
“She’s going to be our signboard. We need to secure a definite advertising effect from the beginning.”
“Co on, Director-nim. We have Eun Baekhap at our shop too. Han Yeoreum is cute, but I don’t think she’s at the level to be the Gogyeol signboard...”
“Sweetie. Do you still not know ?”
The number one makeup artist in Korea—soone whose na was known by everyone in Cheongdam.
“I’m Dok Gogyeol.”
Her recomndation naturally created extrely fast user inflow.
* * *
[HOT / The hair product used at Cheongdam makeup shop.jpg]
(Dok Gogyeol’s Story Screenshot.jpg)
is ALAB.
So people might be like uh... never heard of this brand... what...?
(Photos of Yeoreum and Gaeul.jpg)
Pi Chaewon and Hina are the models hahahaha
There are two kinds: treatnt for damaged hair, and treatnt to reduce frizziness.
I thought the quality would be h because they advertise like crazy lately, but since Cheongdam uses it, seems worth trying
-Has anyone used this? Kinda tempted because Cheongdam uses it suddenly
︎˪I’ve used it and it’s pretty good! And the scent is freaking nice T_T
-The face combination is good, honestly it’s a no-na brand but since the models’ faces are morable it’s easy to rember lololol
-I feel like Pi Chaewon-addicts are going to explode lolol Pi Chaewon is so pretty
︎˪They’re already exploding T_T if they would just copy the styling I wouldn’t mind but the ones who copy the whole concept are so many f*cking suffering....
Posts about ALAB products began appearing one by one on SNS. It wasn’t viral marketing. It ant that trend-sensitive people were voluntarily gathering around it. Han Yeoreum’s influence was gradually growing.
pocketsiszzs @pocketsiszzs
Pi Chaewon unni bought a treatnt after I said I’m a fan and she was so happy about it I’m wondering if I should change my nickna to Ppoyeoreum or not anyway she was super super cute up close and slled like a woman my nose felt all... fragrant...
︎˪What the hell I’m jealous taking selfies with my woman TT_TT
︎˪I really wanted to ask her to hug tight once but I restrained myself with brain power
︎˪What do you an “slled like a woman”; you seem to have a talent for writing borderline unpleasant tweets....
︎˪How am I supposed to help it if only won sll good?
“Yeoreum-ah!!!”
Aetami saved Yeoreum’s photo and cried.
“The dyed hair suits you so well... sob, sob....”
Aetami had also used the ALAB treatnt that morning. She swept back her glossy hair and checked ALAB’s response. Using her agency-staffer instincts, she monitored Yeoreum’s results.
‘It must be good!’
And of course, SNS was full of Yeoreum.
Even on Intube, the ad video had unusually high views and comnts for a regular comrcial. Proof that she was making an impact as an ad model.
When she opened the Olive0 app, ALAB products had climbed to the top ranks.
“This used to be way—down there.”
The ad keyword was progressing with the phrase ‘Pi Chaewon Pick’.
“It’s not Pi Chaewon, it’s Han Yeoreum.”
When would people start recognizing Yeoreum’s actual na? It was at that mont—
“Uh... wait. Isn’t that a script?”
In a photo from a sighting post, Yeoreum was holding a script against her chest. Her arm covered the letters so nothing was fully visible, but the title could be glimpsed here and there.
Jiiiing-.
[Hey f**k Yeoreum is doing a movie!!! A!!!!!!]
[They said the director clapped like a seal after her audition TT_TT]
And right on ti, a ssage ca from reporter Wi Jaehwi of Daily dia—Deduck.B.
* * *
I held a scarlet phalaenopsis and looked into the cara.
The lens blinked like an eye—click, click—opening and closing repeatedly. Dok Gomin, who had seen the ALAB shoot photos, had imdiately contacted insisting we had to work together too.
‘Personal shoot. Works great for .’
I had no agency, and my next project was a film—I had no idea when it would be released. There was nothing like SNS when it ca to spreading a portfolio everywhere.
‘ALAB helped by letting stamp my presence while advertising their product, but still.’
It wasn’t enough. I needed sothing that would imprint more strongly in front of people.
Thinking that, I imrsed myself in the shoot for a long ti. Only then did the shoot finally end.
“As expected, I’m a genius. Mm-hmm. Depending on the lighting angle, the phalaenopsis looks the sa color as your hair. It just blends like a single flower....”
Just as Dok Gomin was about to pull out the mory card—
Ding-doong.
The doorbell to the studio rang.
“Who is it?”
Dok Gomin frowned and tried to ignore it. But with the repeated ringing, she stomped toward the door in irritation.
“Hello.”
Even without seeing the face, so people could be recognized by voice alone.
“Yeoreum called . May I co in?”
It was Myeong Jeha.
Holding donuts in one hand and coffee in the other, Myeong Jeha showed them to Dok Gomin like bait.
Weak to beautiful things, Dok Gomin relaxed her expression the mont she saw his face.
“Sure! Mm-hmm. Co in.”
Myeong Jeha entered the studio as if familiar with it and sat on the sofa. Dok /N_o_v_e_l_i_g_h_t/ Gomin circled around him, checking his face.
“It’s Myeong Jeha? You take photos too.”
“Yes, I will.”
“Mm-hmm! Then wait.”
What was that conversation? Well, it made sense for Dok Gomin to say whatever she wanted—but what was with Jeha? anwhile, she was already biting into a donut while checking the photos she had just taken.
“Sir. I have more than one question.”
“What is it?”
“First, how did you know about Dok Gomin’s studio?”
“Isn’t it strange not to know...?”
Then I finally recalled the mories before regression.
The collaborative works Myeong Jeha and Dok Gomin had created. Every photo they took together had gone viral with the title “legend.”
“Then how did you know I was here?”
“Dok Gomin’s routine is easy to figure out. And if I waited a week after your ad photos dropped, that’s plenty. Since you’d never refuse work, I figured you’d be here. Haha.”
Myeong Jeha handed the coffee and sat more comfortably.
This absurd level of skill made instinctively solemn. His face was twenty, but the actual age behind it felt impossible to guess.
* * *
“So why did you co?”
“To help you seriously from now on.”
Myeong Jeha sat beside . Much too close.
His voice was gentle yet sohow felt like a threat.
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